Launch Strategy for a Scalable SaaS Development Studio
Client
Coderama is a fast-growing SaaS development company specializing in scalable web and mobile applications for startups and mid-sized tech companies.
Challenge
Despite having strong technical expertise, Coderama struggled to communicate their unique value to non-technical decision-makers. Their existing branding and online presence didn’t reflect the quality or scale of their services, resulting in a high bounce rate and weak lead conversion.
Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network
Solution
Stantary developed a comprehensive go-to-market strategy which included: A refined brand voice and visual identity tailored to startup founders and CTOs A modern website optimized for UX and conversion SEO-friendly landing pages showcasing their core services and success stories LinkedIn outreach campaigns combined with targeted Google Ads Case study creation to build trust and demonstrate real-world resultsResults
78% decrease in bounce rate Qualified leads up by 200% in the first 60 days Time on site increased by 2.5x A consistent stream of demo requests and partnership inquiries0.09% CTR
20% less CPA
272% ROI
From The Client
"The team at Stantary took time to understand not just what we do, but why it matters. Their strategy brought clarity to our messaging and helped us attract the right kind of clients."
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